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Firework Displays a No-Go This Fourth of July

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Firework displays in North Tahoe/Truckee are canceled for this Fourth of July. The pandemic is partly to blame, but so too is concern of increased visitation and potential wildfire.

Placer Brings Frustrations with Tourism Impacts to the Forefront

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Frustrations with overtourism came to a head in 2020 with Covid-19-inspired travels to the Tahoe Basin. Now, after a series of community conversations, Placer County is proposing a slew of tourism-mitigating solutions.

Forecasted 20% to 50% Drop in North Tahoe Tourism Revenue

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Lodging remains the one critical piece to get Tahoe to its “new normal” as a getaway destination.