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Business Feature

Highlighting business in the Truckee/North Lake Tahoe region

Micro Machines

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Is microtransit the key to cutting traffic congestion during peak tourist times like weekends and holidays?

Passes, and Advance Tickets, Reign Supreme at Ski Resorts

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While walk-up lift ticket prices can cause sticker shock, ski resorts are steering customers to buy tickets in advance online or season passes as the most affordable way to ski.

Care for Your Credit Score

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It affects your ability to get a job, your access to loans, and your ability to qualify for various types of insurance. Can you repair or upgrade your credit score? Yes. Here’s how.

‘The Struggle Is Real’

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No days off, no employees, no end in sight. That is the plight for local plumbers, electricians, and other home-industry trade owners. A higher demand for services, coupled with a lack of local workforce, has created a stifling bind.

Flipping the Tourism Model

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This ain’t your grandma’s tourism authority. Visit Truckee-Tahoe is helping change an outdated paradigm from solely promotion to protection, community well-being, and economic balance. It’s game on for a whole new way of managing tourism.

Find Your Bearings in Stratospheric Housing Market

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These soaring housing prices got you down? Have heart —financial advisor John Manocchio believes the market will reverse and here’s what you should consider in getting ready for that turn.

Aboard the Boatworks Mall

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The Boatworks Mall made its name during a new era of retail in Tahoe City. Here are three businesses that have been along for the ride.

Stewardship Superstars

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These five environmental advocates are getting things done: Sherry McConkey, Amy Berry, Heather Segale, Jesse Patterson, and Jeremy Jones.

Put on Your Big Girl Pants

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Women who enjoy outdoor adventure aren’t always svelte, white, and encased in six-packs. A South Lake Tahoe clothing company is looking to give plus-sized women of color something to celebrate.

The Gateway to $120 Billion in College Grants

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Applying for federal student aid is quick, can pay major dividends, and should be done by every college-bound senior